Educator Program
11-02-2022 09:00 น. to 19-02-2022 16:00 น.
SUT Innovation Playground (F1)
The deadline has finished.
2 seats left ( total 30 seats )
รายละเอียดหลักสูตร / Description
กำหนดการ / Agenda
Agenda
Entrepreneurial Marketing Workshop
11th–12 th and 18 th–19 th February 2022 ณ SUT Innovation Playground (F1)
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Date Activity
11th February 2022
08.30 – 09.00 am. Register
09.00 – 09.30 am. Challenge: New Agri Product ?
09.30 – 10.30 am. Intro to Marketing for new products and new markets
10.30 – 10.40 am. Coffee Break
10.40 am. – 12.00 pm. Group Workshop
12.00 – 01.00 pm. Lunch Break
01.00 – 03.00 pm. Customer Segment & Customer Discover
- Understanding Customer and Insight
- Developing Persona (User Profile)
03.00 – 04.00 pm. Customer Validation
- Group Workshop on Defining Customer
12th February 2022
08.30 – 09.00 am. Register
09.00 – 10.00 am. Defining Customer Persona, Need, Pain, Gain
10.00 – 10.10 am. Coffee Break
10.10 am. - 12.00 pm. Group Workshop on Defining Customer
12.00 - 01.00 pm. Lunch Break
01.00 - 02.00 pm. Market Size Estimation
02.00 – 04.00 pm. Group Workshop
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18th February 2022
08.30 – 09.00 am. Register
09.00 – 10.00 am. Value proposition
10.00 – 10.10 am. Coffee Break
10.00 am. – 12.00 pm. Group Workshop
12.00 – 01.00 pm. Lunch Break
01.00 – 02.00 pm. Branding
02.00 – 04.00 pm. Group Workshop
19th February 2022
08.30 – 09.00 am. Register
09.00 – 10.30 am. Go to Market Strategies
10.30 – 10.40 am. Coffee Break
10.40 am. - 12.00 pm. Go to Market Strategies (Continue)
12.00 - 01.00 pm. Lunch Break
01.00 - 03.00 pm. Workshop: Go to Market Strategies
03.00 – 04.00 pm. Project Presentation
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*Remark: Schedule is subject to change as appropriate.
วิทยากร / Instructor
ผู้ดูแลกิจกรรม / Organizer
